Healthcare Webinar Series


Stackpole & Associates continues to monitor and respond to events, keeping our customers and clients informed of trends. We will also be anticipating how events will unfold.

A series of healthcare webinars, specifically designed for Long Term Care and Health Tourism markets.

Spend 90 minutes learning skills and insights you can use to your reputation and the likely path to recovery.

Below, you can sign up for the upcoming live sessions or explore the recording of the previous healthcare webinars.

Prefer to hear audio only? Head over to our Timely Issues Podcast page.

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Webinar: Selling to Survive: The Last One Standing in Long-Term Care

Recorded Thursday, June 15, 2023 at 12 pm EDT with Peter Middlemass, Partner at Northeast Healthcare Consulting Group, LLC, and Irving Stackpole, President of Stackpole & Associates Everyone operating in long-term care understands that, “It's a jungle out there”! The combined negative consequences of the pandemic, staffing shortages and the increased role of managed care [...]

Webinar: Market Mayhem: Long-Term Care Occupancy & Utilization in the “After Times”

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Beyond the Predictable to the Possible in Long-Term Care: Rethinking the Future of Aging Services

  Like a slow-motion emergency, the manifest shortcomings in the long-term care systems in the US, UK, and many other developed economies were very predictable. The demographics, economics, cultural biases, and politics of long-term care and aging services led to the current diagnosis, “failure to thrive.” Beyond the predictable present – the contorted and miserly […]

The Hybrid Future of Medical Tourism

The brief history of health medical tourism has focused on individuals traveling from one location to another to access and consume health, wellness, dental and medical services. The pandemic-related shutdown of travel has shown just how vulnerable these markets are. People still want or need these services, but how will they access them? Many factors [...]

Retaining & Recruiting Staff in Long Term Care

The staffing crisis in long-term care prevents providers from delivering the care that everyone expects, resulting in penalties, burn-out among remaining staff, closures and very angry patients, clients, and families. This staffing crisis tears at the fabric of the local social safety net and places long term care and aging services providers under more pressure [...]

Caught in Conflict: The Ukraine Crisis & Medical Travel

Caught in Conflict: The Ukraine Crisis & Medical Travel Ukrainian and Russian medical travelers have been caught up in the crisis, and in the geo-political responses. Patients and families who had travelled for necessary medical care now find themselves between their destinations and their homes. And those who had planned travel for health reasons now [...]

The Long-Term Care Staffing Crisis: Intelligent Responses by 3 LTC Specialists

The staffing crisis in long-term care is not only costly, but it also threatens the ability of providers to deliver care, resulting in nursing home closures and tears in the fabric of the local social safety net. In addition to vulnerable individuals who require congregate care, the staffing crisis in long-term care also disrupts families, [...]

Designing the Future of Long-Term Care

While the pandemic news has been quiet recently, we must not forget the death and devastation that Covid 19 brought upon congregate care. Understanding how this happened, without hand-wringing or other unproductive reactions, is the beginning of the solution. To fix a problem it’s necessary first to understand it. In this fast-moving program, we will [...]

Health Tourism Phoenix: Markets rising from pandemic ashes

The health tourism markets (wellness, health, medical and dental) were reduced to ashes by the pandemic. Like the mythical Phoenix, the markets are rising from the pandemic ashes. This re-emergence is not happening smoothly – far from it! People have been changed by the experience of the pandemic in ways that we still don’t completely [...]

From Opportunity to Sustainability: Re-imagining International Healthcare Services.

Reimagining health tourism will allow destinations, providers and businesses to expand their markets in a more sustainable and profitable manner. International healthcare and patient services are changing, driven by the COVID-19 pandemic and the emergence of new ways to provide different services in different ways. These changes predict major shifts. The pandemic has exposed the [...]

Markets for Long-Term Care – Epilogue to a Crisis

The intent of this program is to further an ongoing dialogue about how to improve services to some of the most needy populations in our societies. Markets for Long-Term Care – Epilogue to a Crisis Congregate long-term care in the US, UK and Canada (nursing homes, assisted living, memory care, care homes, independent living, life [...]

Long-Term Care: Feasibility Studies Webinar

Market analysis & feasibility studies have been important to determine the market potential for seniors housing and other long-term care projects. Long-Term Care: The Secrets Behind Feasibility Studies The methods for conducting these important market research studies are seldom made public, or have been closely held, or treated as proprietary information leveraged by a few [...]

Health Tourism: Light at the End of the COVID-19 Tunnel

Health Tourism: Light at the End of the COVID-19 TunnelA discussion with Irving Stackpole & László Puczkó Wednesday, March 24th 2021 at 12:00 EDT / 4:00 PM GMTCan we anticipate the likely return of health tourism markets around the globe? Yes. But what about health tourism? Consumers are uncertain about travel and travelling into and [...]

LTC Facilities – Design Dinosaurs; Now is the time to address the issues

LTC Facilities - Design Dinosaurs: Now is the time to address the issuesFacilitated by Irving Stackpole. With architect Kevin Kozak, interior designer Laura Sheehan and Garth Johnson of Cutler Associates. Wednesday, February 24 at 12:00 PM EST/5:00 GMTThe institutions designed for protection, care and treatment of the elderly and vulnerable in our communities have revealed [...]

Failure to Thrive: Rehabilitating long term care

Failure to Thrive: Rehabilitating long term careA discussion with Irving Stackpole November 18th 2020 11:00 AM EST / 16.00 PM GMTThe Recordings To watch the recording click here Register here to download the webinar presentation. Your Name (required) Your Email (required) Long-term care is failing to thrive The diagnosis of “failure to thrive” describes a [...]

Long-Term Care on the Brink; Saving the sector

Long-Term Care on the Brink; Saving the sectorA discussion with Irving Stackpole September 22nd 2020 11:00 AM EDT / 16.00 PM BSTThe Recordings To watch the recording click here Register here to download the webinar presentation. Your Name (required) Your Email (required) Long-term care is teetering on the brink of disaster. Even before COVID-19, the [...]

Health Tourism Markets: Working Toward the Thaw

Health Tourism Markets: Working Toward the ThawA discussion with Irving Stackpole & Laszlo Puczkó August 26th, 2020 06:00 EDT/ 11:00 BST / 18:00 MYT / 19:00 KSTThe Recordings To watch the recording click here Register here to download the webinar presentation. Your Name (required) Your Email (required) As travel markets start to thaw from a [...]

Marketing Fawlty Towers: 4 Ways to Restore Long Term Care

Marketing Fawlty Towers: 4 Ways to Restore Long Term CareA discussion with Irving Stackpole August 6 2020 11:30 AM EDT / 16.30 PM BSTThe Recordings To watch the recording click here Register here to download the webinar presentation. Your Name (required) Your Email (required) Congregate long-term care (care homes, assisted living, nursing facilities etc.) is [...]

We Deserve Better: Rip it up & starting over in long-term care

We Deserve Better: Rip it up & starting over in long-term careA discussion with Irving Stackpole July 29th, 2020 16:00 PM BST / 11:00 AM EDTThe Recordings To watch the recording click here Register to download the webinar presentation. Your Name (required) Your Email (required) Long-term care, including home-based and residential models in the UK, [...]

Long Term Care After COVID-19: The Road Ahead Updated

Long Term Care After COVID-19: The Road Ahead UpdatedJune 17th 2020 12 PM Eastern Time (EDT)The Recordings To watch the recording click here Register to download the webinar presentation. Your Name (required) Your Email (required) This program has been approved for Continuing Education for 1 total participant hours by NAB/NCERS - Approval #20210616-1-A67921-DL Where Do [...]

Health Tourism: The Road Ahead Updated

Health Tourism After COVID-19: The Road Ahead UpdatedA follow-up discussion with Irving Stackpole & Laszlo Puczko June 3rd 2020 12 PM Eastern Time (EDT)The Recordings To watch the recording click here Register to download the webinar presentation. Your Name (required) Your Email (required) As the travel markets begin to thaw from their COVID-19 deep freeze, [...]

Long Term Care After COVID-19: The Road Ahead

Long Term Care After COVID-19: The Road Ahead Webinar May 20th 2020 12.00 – 1.00 Eastern Time (EDT) The Recordings To watch the recording click here Register  to download the webinar presentation. Your Name (required) Your Email (required) This program has been approved for Continuing Education for 1 total participant hours by NAB/NCERS - Approval [...]

Health Tourism After COVID-19: The Road Ahead

Health Tourism After COVID-19: The Road Ahead Webinar A discussion with Irving Stackpole & Laszlo Puczko May 13th 2020 12.00 – 1.00 Eastern Time (EDT) The Recordings To watch the recording click here Register to download the webinar presentation. Your Name (required) Your Email (required) The COVID-19 crisis has plunged the global travel and tourism [...]

Health Tourism Grounded: Crisis Communications

Health Tourism Grounded: Crisis Communications April 29th 2020 12.00 – 1.00 Eastern Time (EDT) The Recordings To watch the recording click here Register here to download the webinar presentation. Your Name (required) Your Email (required) The COVID-19 crisis has plunged the global travel & tourism sector into a deep freeze, and the health tourism markets [...]

COVID-19 & Long-Term Care: Crisis Communications

COVID-19 & Long-Term Care: Crisis Communications Webinar April 15th 2020 12.00 – 1.00 Eastern Time (EDT) The Recordings To watch the recording click here Register here to download the webinar presentation. Your Name (required) Your Email (required) This program has been approved for Continuing Education for 1 total participant hours by NAB/NCERS - Approval #20210807-1-A68212-DL [...]

Stackpole & Associates makes obtaining your annual CE requirements simple and affordable.

Get your hours and join in on the discussions.

The NAB details can be found on the individual long term webinars (where applicable).

Sign up to the webinar with your personal NAB number and we will register your attendance.

TESTIMONIALS

“Your webinars give me great insight and help me be a better talent acquisition consultant for my clients. Thank you for your work Irving Stackpole. I have just started a podcast and I will be using articles to give my insight on all things long term care and I will be reading from some your articles. They are extremely informative.” Tyesia Hunter

I drove from Fort Wayne to Kendallville, In listening to 45 minutes of the presentation before my company event began and I had to log off, so I dialed in via cell phone. I wish I could’ve attended virtually; however, I thank you for sending the link.

Immediately during your presentation, it was apparent you knew the long-term care industry very well! From someone who’s been working in it for more than 28 years I can always spot someone who has minimal experience to bring to the table.

I’ve already shared much of your information with our Chief Strategy Officer and look forward to implementing your recommendations as well.

I just moved into the Recruiting role from my position in Business Development where my previous goal was to recruit the residents/patients to our campuses. I’m hoping to be able to use my knowledge of the industry and my organization in this new recruiting role.

I found all you covered to be spot on with what I am seeing with fresh eyes to this side of healthcare. My dream is to build a team of employees who feel a wonderful sense of belonging and support when they join our team. Your presentation aligns with my vision, for sure.

Again, much thanks to you for the informative and much needed webinar! It was very helpful!

Tiffany Slovan
Recruiting Specialist at Lutheran Life Villages

“As a consultant in the senior living and long term field, I appreciate this content and will watch for future webinars.”

“Some useful tips for all Health service companies.”

“Thoroughly enjoyed it, thank you for “curing” my mind today and sparking new curiosities I had in a box.”

“I have always enjoyed and learned from his presentations.”

“The training with Irving was excellent!! We learn a lot and we are super excited to start using all his recommendations.”

“Thank you very much, Irving for these series of webinars you will do. The topics are really important for us that work in the sector.”

“Irving had to deliver some tough data and did it very effectively. Great language and conversational style.”

“Global Practice Leader- Outstanding.”

Click here to view archived downloads from previous healthcare marketing presentations. For more information or a copy of the slides, reach out to us at contactus@stackpoleassociates.com

Stackpole & Associates is a marketing, research & strategy consulting firm focused on healthcare and seniors’ services markets. Irving can be reached directly at istackpole@stackpoleassociates.com.

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