The widely reported decline in occupancy and utilization in congregate care (independent living, ass...
The Achilles’ Heel of Long-Term Care
The heart & soul of long-term care are the people who provide care. Without caregivers, the orga...
Interesting Headlines; Misleading Conclusions for Seniors’ Housing
The baby boom generation always makes good headlines. This is true of a recent Wall Street Journal a...
Healthcare sales success: listen more, talk less
What Is “Sales”? Too Many Words, Not Enough Information When you say “salesperson”, most peo...
Blood on the RUGS; Leadership Turnover Hurts Long Term Care
Blood on the RUGS: Leadership turnover is hurting long term care Rapid leadership turnover is hurtin...
Selling in Uncertainty: Marketing and selling seniors’ housing
Selling Seniors’ Housing amid Uncertainty Selling seniors’ housing has been challengi...