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Resources
- What to Say When the News is Bad: Crisis Communications
See: https://stackpoleassociates.com/healthcare-marketing/crisis-communications-in-healthcare-2 - This Crisis Is Terrible: Poor Communications Makes It Worse
See: https://stackpoleassociates.com/seniors-housing-services/crisis-communications
Stackpole & Associates is a marketing, research & strategy consulting firm focused on healthcare and seniors’ services markets. Irving can be reached directly at istackpole@stackpoleassociates.com.